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    Ten glowing touchpoint nodes on a dark timeline, sized by how likely each touch is to earn a reply, peaking at touches three and four
    Wednesday, July 22, 2026
    What LinkedIn and a longer cadence actually do to reply rates
    A study of 11K+ matured Strama sequences answers two questions we hear constantly: is LinkedIn worth adding, and how many emails are really enough?
    Eric
    Thursday, May 28, 2026
    From 5% to 45%: How Switchboard Hiring rebuilt outbound
    Switchboard Hiring used to send ten manual outreaches a week and get a 5% response rate. After rebuilding outbound with Strama, they're sending 50+ a week, hitting 45% response rates, and placing candidates 40% faster, without adding headcount.
    Eric
    Complex AI Workflow
    Thursday, August 7, 2025
    The Complex AI Workflow Trap: Why Simple, Purpose-Built Tools Outperform Multi-Tool Automation
    Exploring why simple, purpose-built tools often outperform complex AI workflows in sales automation.
    Kevin Tamura
    RSS Feed
    Tuesday, August 4, 2026
    Eric

    How to Connect Strama to HubSpot

    A complete setup guide for the Strama HubSpot integration: connecting your portal, configuring sync behavior, mapping owners and fields, verifying data is flowing, and troubleshooting the issues teams hit most often.

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    Tuesday, April 7, 2026
    Kevin Tamura

    AI for Sales Prospecting: How Signal-Based Monitoring Helps Teams Find and Create Demand

    Most intent data makes you late to the deal. Signal-based prospecting flips the model by combining proactive demand creation with real-time signal monitoring. Learn how Strama’s Watchtower turns live buying signals into continuous, personalized outreach.

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    Tuesday, February 10, 2026
    Kevin Tamura

    AI Email Generators Have the Same Blind Spot

    Most AI email generators promise personalization at scale, but they all hit the same wall: a single model trying to juggle research, value mapping, and messaging inevitably drifts. Effective outreach comes from scaffolding each micro-task, not stuffing everything into one custom GPT.

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    Monday, January 19, 2026
    Kevin Tamura

    AI for Sales Prospecting: Why ChatGPT & 30 Tabs Fail

    Stop drowning in browser tabs. Learn the limits of using ChatGPT for sales prospecting and discover what effective AI for sales prospecting really looks like.

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    Monday, December 22, 2025
    Kevin Tamura

    Why Your AI Email Generator Finds Data But Misses Context

    Most AI email generators are glorified mail merge. Learn the 4 context layers that separate tools that get responses from tools that get deleted.

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